Erich Stauffer

Tag: eCommerce

  • The Customer-Focused Approach to Building a Brand and Business

    When it comes to launching a product or starting an e-commerce business, most people take an overly analytical approach. They look at trending products on Alibaba, source them, throw them on Amazon, and hope PPC ads drive sales. But this approach misses 99% of what it takes to build a real brand and business.

    I follow a different method—one that aligns with the teachings of Alex Hormozi, Eric Ries, and Steve Blank. It’s a customer-first approach to product development. Instead of starting with a product and hoping people buy it, I start by identifying a customer group and uncovering their problems. Then, I find or create products that solve those problems. This way, I’m not just selling a product—I’m providing value.

    The Process: From Customer Problems to Profitable Products

    1. Identify the Customer and Their Problems

    The first step is understanding who you want to serve. Are they fitness enthusiasts? Busy professionals? Parents? Once you’ve chosen a group, the next step is to research their biggest pain points and desires. The best businesses are built around solving real problems.

    2. Match Problems with Potential Products

    Here’s where the magic happens. The key is to go back and forth—customer problems ⇄ potential products—until you find a strong match. You can source products in several ways:

    • Finding a supplier (Alibaba, domestic manufacturers, wholesalers)
    • Creating your own product
    • Drop shipping

    Market demand should guide this process. If people are already searching for something, it’s easier to sell. Some of my favorite tools for trend analysis include:

    • Exploding Topics – Aggregates rising trends before they hit the mainstream
    • TikTok Search – Shows what products and topics are gaining traction
    • Google Trends – Helps identify long-term search trends

    3. Craft a Compelling Offer

    A product alone isn’t enough—you need an offer. The offer is simply what the customer gets for the price they pay. It should communicate value, differentiation, and urgency. If your offer isn’t converting, it’s often because:

    • The price doesn’t match perceived value
    • The messaging isn’t clear
    • The product doesn’t address an urgent pain point

    4. Get the Offer in Front of Customers

    Now it’s time for marketing. You have two main options:

    • Organic marketing – Content creation on TikTok, YouTube, blogs, social media
    • Paid advertising – Facebook Ads, Google Ads, influencer partnerships

    TikTok has revolutionized social commerce, making it essential to think about virality and engagement. A winning product on TikTok typically:

    • Is visually demonstrative (you can see why it’s useful)
    • Solves a problem people immediately relate to
    • Fits within a trend or cultural movement

    Iterating for Success

    Once everything is in place, you need to analyze what’s working (and what’s not). If you’re not getting traction, don’t scrap everything—adjust one thing at a time.

    1. First, adjust the marketing and messaging – Improve ad copy, change the angle, or test different visuals.
    2. Next, refine the offer – Experiment with pricing, bundles, or bonuses.
    3. If nothing works, re-evaluate the product or customer group – Maybe the problem wasn’t as urgent as you thought, or the audience isn’t a good fit.

    From Strategy to Execution: Making It Work

    The ultimate goal of this process isn’t just to find a quick win—it’s to build a sustainable brand. That means focusing on long-term customer value, creating a loyal audience, and continuously refining your approach.

    As I discussed in a recent conversation, there’s a lot of noise in e-commerce. People chase trends, buy courses, and hope for overnight success. But real success comes from doing the deep work—understanding who you’re serving, what they need, and how you can provide it in the best way possible.

    Whether you’re launching a TikTok Shop or starting an Amazon brand, this process ensures that every decision is backed by customer insight, market demand, and real value creation. And that’s how you build a brand that lasts. Read more on Market Jack about How to Find Profitable Products to Maximize Sales.

  • Senior Director of Operations, eCommerce

    Senior Director of Operations, eCommerce

    As your Senior Director of Operations, eCommerce, I will deliver critical thought-leadership and execution role that uses analytical skills and strong judgement to drive change for customers and associates. I will work with product, engineering, and various business leaders to align operations performance against the functional and departmental strategic business plans while influencing change. I will lead your internal operation teams that impact thousands of associates and millions of customers.

    Qualifications and Skills:

    • Expertise in delivering results within complex programs.
    • Know Customer Service organizations inside and out.
    • Familiar with process improvement and implementing change for large operations.
    • Led large organizations focused on balancing customer and associate needs.
    • Organized, disciplined, and can manage multiple teams simultaneously.
    • I’m a master at making things easily understood through visuals or narratives.
    • I have high standards and can hold teams accountable.
    • My second nature is to drive change influenced by data.
    • I’m stimulated by challenges and are ready to engage at Fortune 1 at scale.

    I’ll make an impact by:

    • Delivering operational excellence for our customers.
    • Being a servant leader for your teams focused on a mixture of data and anecdotes to advocate for change.
    • Creating, developing, and executing operational work plans that focus on quality, cost, and team engagement.
    • Building and maintaining relationships with leadership from multiple functions.
    • Supporting strategies and driving initiatives that attract and retain diverse and inclusive talent building high-performing teams.

    Summary:

    If you are looking for a customer and data obsessed individual who thrives in ambiguity, has innate curiosity to explore and learn, and has a passion for data, then I am your person. The work I will lead will touch millions of customers across our online and stores experiences.

    If your team has broad reach, high exposure, and deep impact or if the work involves cross-functionally across many areas of the business (supply chain, store operations, product, marketing, finance, customer care), I have a unique view of what it takes to run a successful omni-channel retailer.

    If you’re interested in hiring me or my ecommerce consulting business, please send me a message or connect on LinkedIn.

  • Marketing Operations Director

    Marketing Operations Director

    As your marketing operations director, I will drive savings/efficiencies and operationalize new functions to drive profit return to the company. Specifically I will do Forecasting and Optimizations, Annual Planning, Management of Agency Relationships and Contracts, and Management of Departments/Projects related to communications that are in the “operationalizing” phase of development (ex: Shopper Marketing).

    Key Responsibilities:

    • Manager A&P process and related profit/volume returns. Representing divisional A&P to senior leadership via S&OP Reconciliation and monthly processes.
    • Lead CCI for Marketing Department.
    • Lead the Annual Plan process
    • Manage the Agency roster, relationships and contracts, including evaluations, audits, RFPs and negotiations.
    • Development, engagement & management of direct reports and associated departments they manage; mentoring of others (specifically Shopper Marketing & Promotions teams)
    • Leadership and collaboration across regions and functions.
    • Proactively identifying areas of opportunity to operationalize and drive efficiency and growth throughout the division processes.
    • Full supervisory responsibilities, contributing to motivation/development of the team; ensures team members are motivated and capable of performing at a high level. Sets vision, objective and goals. Coaches and manages team, departments and individuals. Mentors and serves as a leader in the organization.
    • Expectation to drive CCI and optimize contracts via negotiating with third parties. Works closely with procurement and acts as the internal expert in agency and marketing subject matters in these interactions.
    • Acts as the third party in agency – client (ME lead) conversations related to performance and scopes.
    • Drives divisional P&L choices via A&P management. Tracks A&P to P&Ls, finds profit opportunities and facilitates topline-bottom-line growth conversations across media team and business team. Additionally manages working/non-working targets, CCI targets, and efficiency of A&P related to leveraging 3rd parties (ex: agencies)
    • Operationalizing departments requires a willingness to establish a working knowledge of subjects to enable leadership and effectively operationalizing without losing quality (Ex: Shopper marketing, Agency Subject Matters such as Media, Creative, Data Analytics Systems, etc)

    Qualifications:

    • BSC Marketing or related field
    • Expert level understanding of concepts, principles and practices in Marketing/Finance/CCI and a sound understanding in other areas including Sales and Procurement
    • Defines standards and specifications around which others will operate.
      In-depth understanding of how own area integrates with other Marketing areas and with other functional areas such as Finance, Business Leads and Sales.
    • Deep understanding of the consumer package goods and working understanding of advertising agency industry
    • Exercises discretion regarding strategic recommendations, data and sources, analytic conclusions, and financial recommendations
    • Demonstrated relevant skills & results in consumer packaged goods marketing, P&L management, forecasting and business planning required.
      Management and development of direct reports and team require
    • Experience leading cross-functional teams and experience working across regions preferred
    • Strong leadership, strategic thinking, communication and teamwork skills.
      Manage internal relationships and influence business choices with Marketing, Finance, CCI, Procurement and Sales
    • Manage external agencies and negotiate contracts
    • Developed communication & diplomacy skills required to guide, influence & convince others; strong relationship with marketing, finance, procurement, sales, agencies and occasionally customers
    • Strong analytical and project leadership experience with ability to manage multiple projects
    • Expertise in syndicated databases, market research, business 7 brand planning, advertising, finance, promotional activities and consumer communications
    • Evaluates complex situations using multiple sources of information.
      High level analytical skills and evaluative judgment based on the analysis of factual and qualitative information in complicated or novel situations.
    • Filters, prioritizes, analyzes and validates potentially complex & dynamic material

    If you’re interested in hiring me, please send me a message or connect on LinkedIn. Also check out Director of Marketing, Operations, and eCommerce.

  • Shopify Operations Manager

    Shopify Operations Manager

    As an experienced and driven Shopify Store Manager, I will oversee your online store’s day-to-day operations and drive sales growth.

    As your Shopify Store Manager, I will be responsible for managing all aspects of the store, including product management and research, inventory management, order processing, customer support, marketing, reports, and analytics.

    Key Responsibilities:

    Manage the Shopify stores and ensure they are running smoothly and efficiently.

    Manage product listings and updates, including product descriptions, images, and pricing.

    Monitor inventory levels and reorder products as needed.

    Process orders, ensuring timely delivery and excellent customer service.

    Create and execute marketing campaigns to promote the store and drive sales.

    Optimize the store for search engines and monitor website traffic using Google Analytics and other tools.

    Monitor industry trends and implement the latest e-commerce technologies and strategies to improve store performance.

    Provide excellent customer service and handle customer complaints and issues.

    Manage a team of staff members and ensure they are performing their duties effectively.

    Monitor the store’s financial performance and implement strategies to improve profitability.

    Work with other team members to maximize performance and results.

    Complete weekly reports.

    Experience:

    10+ years of experience in e-commerce and Shopify store management.

    Strong technical skills in Shopify and e-commerce technologies.

    Excellent communication skills and ability to work collaboratively with a team.

    Strong analytical skills and ability to use data to drive decisions.

    Ability to multitask and prioritize tasks effectively.

    Experience with marketing campaigns and SEO optimization.

    Strong leadership skills and ability to manage a team.

    Knowledge of industry trends and e-commerce best practices.

    Summary:

    I am a results-driven and experienced e-Commerce Manager who can manage an online store effectively and drive sales growth.

  • Vice President, Digital & eCommerce

    As your VP, Digital & eCommerce, I will be responsible for leading the ownership and growth of your eCommerce business, digital marketing strategy and customer experience.

    As this is a cross-functional role, I will collaborate with marketing, creative, operations, and external agencies. As a critical member of the leadership team, I will be responsible for developing the strategy and execution to drive growth of your eCommerce business and create a best-in-class digital consumer experience.

    Responsibilities

    Ecommerce Strategy and Vision

    Develop and execute the long-term ecommerce strategy aligned with the company’s overall goals and objectives

    Identify emerging trends and technologies in the ecommerce space to ensure a competitive advantage with a test & learn mindset

    Establish clear KPIs and metrics to track and evaluate the effectiveness of ecommerce initiatives and digital marketing channels to ROI goals

    Revenue Growth and Sales Optimization

    Drive new customer revenue growth through the development and execution of effective growth marketing and sales strategies for all digital channels (Affiliate, Paid Search, Paid Social, Paid Influencers, CTV, Podcasts, Media Buys)

    Drive existing customer revenue growth through the development and execution of retention strategies to maximize LTV

    Drive the campaign calendar alongside marketing + product launches to ensure a consistent focus on new revenue growth

    PNL management from revenue to media expenses including forecasting

    Own the data & customer analytics setup to easily make data driven decisions to maximize LTV, product journeys, attribution modeling, and understand incrementality

    Website Product Management and Optimization

    Oversee the design, functionality, and user experience of our DTC site to improve conversion rates

    Collaborate with internal stakeholders: UX + Creative + Marketing to enhance website performance and optimize user journeys

    Conduct regular audits and analysis of website performance, identifying new technologies and customer experience improvements and implementing.

    Team Leadership and Development

    Lead and mentor a high-performing ecommerce team fostering a culture of collaboration, growth, innovation, and continuous improvement

    Set performance goals, provide feedback, and ensure the team has the necessary resources to achieve objectives

    Identify talent gaps, recruit top talent, and implement training and development programs to enhance team capabilities

    Partnership and Vendor Management

    Develop and maintain strategic partnerships with external vendors, agencies, and technology partners

    Collaborate with vendors to enhance ecommerce capabilities, leveraging new technologies to drive innovation

    Negotiate contracts, manage vendor relationships, and ensure proper SLAs are met

    10+ yrs of experience in marketing and/or digital within eCommerce across an omni channel environment; Beauty and/or CPG experience preferred

    5+ yrs of experience managing functional staff; high growth environment is a plus

    Ability to continuously drive innovation while delivering results

    Critical thinker with ability to convert data-driven analytics to gain consumer insights, drive activation, optimize user experience, and improve efficiency

    Experience with designing and driving effective digital campaigns (social media, email, SMS, paid, UGC) and within modern marketing channels

    Shopify experience including detailed knowledge and understanding of a modern architectural framework

    Track record of building high-performing and engaged teams; ability to manage, engage and retain teams

    Strong interpersonal skills; ability to communicate effectively across a remote first work environment with distributed teams

  • Director, Operations, eCommerce, & Social Commerce

    I am focused on creating innovative customer experiences that shape the future of retail and commerce. As your director of marketing, operations, and ecommerce, I believe in social commerce -an area that is fundamentally transforming the way people discover and shop – through my efforts in shoppable livestreaming, social shopping tools and partnerships, and platforms like Livery Video. Our ultimate goal is to create cutting-edge experiences that shorten the distance between product inspiration and purchase and make it easy for customers to shop.

    I’ll make an impact by…

    • Owns and drives an eCommerce P&L focused on driving social commerce through the execution of large-scale, complex projects that generate revenue, offset operational expenses, and mitigate loss. Allocates or influences budget spending through data-driven decisions; identifies and executes improvement opportunities; lead A/B tests; develops creative solutions; and prioritizes assignments to meet business needs.
    • Experienced at developing eCommerce activations that leverage customer segmentation insights.
    • Develops strategic roadmaps and recommendations by sourcing, organizing, analyzing, and interpreting data and information; providing insight on current and future business trends; identifies, creates and communicates trends; developing and implementing scorecards; translating data analysis into recommendations aligned with business objectives.
    • Leads partnerships with key stakeholders across Product, Design, Site Merchandising and Engineering, developing new innovations and tools for on-site discovery and conversion; leveraging best practices and competitive intelligence; to improve the customer experience.
    • Communicates strategic plans and business updates to cross-functional senior leaders; ensures successful rollout and implementations across broader eCommerce audience
    • Develops and implements strategies to attract and maintain a highly skilled and engaged workforce by diagnosing capability gaps; recruiting, selecting, and developing talent; supporting mentorship, workforce development, and succession planning; and leveraging the capabilities of new and existing talent.
    • Cultivates an environment where associates respect and adhere to company standards of integrity and ethics by integrating these values into all programs and practices; developing consequences for violations or non-compliance; and supporting the Open Door Policy.
    • Develops and leverages internal and external partnerships and networks to maximize the achievement of business goals by sponsoring and leading key community outreach and involvement initiatives; engaging key stakeholders in the development, execution, and evaluation of appropriate business plans and initiatives; and supporting associate efforts in these areas.

    You’ll sweep us off our feet if…

    • Models the company values to foster our culture; holds oneself and others accountable; and supports your company’s commitment to communities, social justice, corporate social responsibility, and sustainability; maintains and promotes the highest standards of integrity, ethics and compliance.
    • Acts as an altruistic servant leader and is consistently humble, self-aware, honest, and transparent
    • Demonstrates curiosity and a growth mindset; fosters an environment that supports learning, innovation, and intelligent risk-taking; and exhibits resilience in the face of setbacks.
    • Drives continuous improvements, supervises the adoption of new technology, and supports digital disruption in line with your business model.
    • Delivers expected business results while putting the customer first and consistently applying an omni-merchant mindset and the EDLP and EDLC business models to all plans and initiatives.
    • Adopts a holistic perspective that considers data, analytics, customer insights, and different parts of the business when making plans and implementing strategies.
    • Supports strategies and drives initiatives that attract and retain diverse and inclusive talent; builds high-performing teams; embraces diversity in all its forms; and actively supports diversity goal programs.
    • Builds strong and trusting relationships with team members and business partners; works collaboratively and cross-functionally to achieve objectives; and communicates with energy and positivity to motivate, influence, and inspire commitment and action.
    • Creates a discipline and focus around developing talent, builds the talent pipeline, fosters an environment allowing everyone to bring their best selves to work, empowers associates and partners to act in the best

    Qualifications

    • Bachelor’s degree in Business Administration, Engineering, Operations, or related field and 5 years’ experience in operations, project
      management, or related area and 7 years’ experience in operations, project management, or related area.
    • 3 years’ supervisory experience.
    • Leading a cross-functional team.

    Interested in hiring a Director of Operations for eCommerce? Connect with me on Linkedin or email me to schedule a call.

  • Director of Marketing, Operations, and eCommerce

    If you’re a growing company needing a motivated individual to network within the community develop and manage events, grow business and encourage the team in these activities, someone who is organized and maintains a task-oriented mindset with strong communication throughout the team, look no further.

    As your director of marketing, operations, and ecommerce, I will help oversee growth and events within your company. I have a vast knowledge of marketing, am able to quickly learn, and I have a love for moving in a fast paced environment. I will help you create new initiatives and bring my creative ideas.

    Experience

    I have experience with social media management, including but not limited to Facebook, Instagram, daily posts, Canva and creative Design ability, creating posts and management of events will be required for this position.

    Organizational Development

    • Loves process! Can lead process working sessions & then take those learning to map out a holistic process in a PPT and be able to get alignment from key stakeholders.
    • Has experience with very complex timelines with multiple stakeholders
    • High EQ-read the room/zoom
    • You have project managed campaigns before, so you understand the milestones, but can see bigger picture here to see how timelines and processes intersect
    • Team management experience

    Core Responsibilities:

    • Lead working sessions and lessons learned with cross- functional teams to understand what’s working/not working and capture those learnings
    • Map out complex marketing process for 1 Walmart campaigns via PPT and excel and get alignment from all cross-functional teams
    • Train cross-functional teams on the ways of working. Gather learnings from pilots and then iterate on process. Work in an agile model.
    • Create a clear DACIN model for teams to drive clarity on R&Rs
    • Support both Client Solutions and Omni Capabilities Ways of Working. The scope is big, so being able to prioritize what matters most and communicate what needs to be on hold for now (with a clear action plan on when it can be done) is key!
    • Own the planning timeline for all 1 Campaigns and ensure WMC is kicking off key milestones in time. Ensure your team is setting up those programs in Workfront.
    • Work closely with the Project Manager and Operations team to ensure WMC timelines are integrated into a holistic schedule.
    • Partner closely with Senior Director to define needs across his team/business weekly and provide visibility in workstreams.
    • Lead necessary x-functional leadership meetings and provide clear and actionable recaps.
    • Manage and train on Ways of Working and ensure adoption.
    • Develop a clear POV on R&Rs between your directs roles in Client Solutions and Omni teams.
    • Prioritization of your teams workload, get alignment from leadership and provide visibility to teams.
    • Ensure Workfront adoption & optimization across CS/OC teams. Own reporting ways of working.
    • Partner closely and develop great working relationships with leads in client solution and omni teams to streamline ways of working.
    • Be a key team member within the marketing operations team ensuring we are all clear with WoW across your respective workstream. Work with other ops leads to drive a consistent WoW across the WMC Marketing Org.

    Qualifications:

    • Bachelor’s Degree and 8+ years experience in project management, operations and process mapping within a marketing org.
    • Has experience onboarding teams in new ways of working and change management
    • Knowledge of creative marketing campaign process
    • Great at building PPT decks: design, mapping out the what, how and why, but can also map out timelines in excel
    • Extremely detail oriented and organized in thought and execution
    • Ability to set and communicate clear expectations
    • Ability to understand and thrive in a fast-paced environment
    • Ability to work effectively and achieve results in ambiguous situations
    • High EQ

    Interested in hiring a Director of Marketing, Operations, and eCommerce? Connect with me on Linkedin or email me to schedule a call.

  • Director of Ecommerce Operations and Merchandising

    As your Director or Ecommerce Operations & Merchandising, I will manage your ecommerce commerce business including operations, merchandising, site development, email marketing, and customer service. I will also take on on ad hoc projects as needed, aligning with and executing the global and domestic direct-to-consumer (DTC) vision.

    What I will be doing…

    • Managing Ecommerce operations, merchandising, email marketing, and customer service.
    • Responsible for meeting US ecommerce financial, sales and gross margin monthly/annual goals.
    • Accountable for establishing and executing strategic direction of current and future business growth.
    • Responsible for reporting on US site KPIs, customer experience metrics-optimizing site operations, identifying opportunities, and suggesting strategies to achieve sales growth.
    • Lead strategic planing and executing product collections on site pages, content updates and featured shops based on inventory needs and marketing priorities with DTC and Digital IQ team members.
    • Leading ecommerce strategy, execution and operations with focus on digital merchandising, personalization, conversion optimization and purchase frequency.
    • Responsible for executing product/collection strategy and planning, content planning, promotions, digital merchandising and shopping experience.
    • Plan digital content and product launch calendar.
    • Collaborates with Content Producer to determine shot lists for photoshoots depending on assets/emails needed, based on selling, inventory, trends, etc.
    • Manage milestones and deadlines for multiple simultaneous projects, while keeping key stakeholders up to date with progress and decisions.
    • Responsible for optimizations to navigation, collections, search, and homepage.
    • Oversee and execute strategic site AB tests to improve KPIs, revenue, and overall customer experience
    • Lead retention, promotions, and CRM strategies to drive engagement, increase customer return purchase rate and repeat purchases
    • Monitor competitive landscape and site benchmarks
    • Generate and develop new onsite business opportunities
    • Ensure best in class user experience and high customer satisfaction
    • Monitor and analyze performance of site traffic, customers behavior with a focus to increases orders, UPT and overall sales
    • Stay up-to-date with the capabilities of technology partners and other innovative third party extensions and solutions in the marketplace (as needed)
    • Serve as the point person and liaison for Engineering/Development team on all functional issues related to site (as needed)
    • Set experience building production technical best practices and SEO optimization standards coordination
    • Building best in class ecommerce customer service team and customer service reporting for continued improvements.

    What I will bring…

    • People Developer – Includes staff in overall planning, decision-making, facilitating and process improvement; takes responsibility for subordinates’ activities; makes self available to staff; provides regular performance feedback; develops subordinates’ skills and encourages growth; solicits and applies customer feedback (internal and external); fosters quality focus in others; improves processes, products and services.; continually works to improve supervisory skills.
    • Conflict Resolution – Encourages open communications; confronts difficult situations; maintains objectivity; keeps emotions under control; uses negotiation skills to resolve conflicts.
    • Strategic Thinking/Future Focus – Develops strategies to achieve organizational goals; understands organization’s strengths & weaknesses; analyzes market and competition; identifies external threats and opportunities; adapts strategy to changing conditions.
    • Results Oriented – Sets and achieves challenging goals; demonstrates persistence and overcomes obstacles; measures self against standard of excellence; recognizes and acts on opportunities; takes calculated risks to accomplish goals.
    • Analytical – Synthesizes complex or diverse information; collects and researches data; uses intuition and experience to complement data; designs work flows and procedures.
    • Use of Technology – Demonstrates required skills; adapts to new technologies; troubleshoots technological problems; uses technology to increase productivity; keeps technical skills up to date.
    • Problem Solving – Identifies and resolves problems in a timely manner; gathers and analyzes information skillfully; develops alternative solutions; works well in group problem solving situations; uses reason even when dealing with emotional topics.
    • Communications – Expresses ideas and thoughts verbally; expresses ideas and thoughts in written form; exhibits good listening and comprehension; keeps others adequately informed; selects and uses appropriate communication methods.
    • Quality Management – Looks for ways to improve and promote quality; demonstrates accuracy and thoroughness.
    • Dependability – Follows instructions, responds to management direction; takes responsibility for own actions; keeps commitments; commits to long hours of work when necessary to reach goals; completes tasks on time or notifies appropriate person with an alternate plan.
    • 10+ years of ecommerce operations, site merchandising, planning/buying, email marketing, & customer service.
    • Bachelors Degree where I studied business and computer science (and I have the equivalent work experience)
    • Ecommerce management experience
    • Solid understanding of Ecommerce business with mix of merchandising, creative, technical, analytical, and sales knowledge
    • Validated strong strategic problem solver who can set goals and run multiple, diverse projects
    • Understanding of retail math concepts, including an understanding of inventory allocation
    • Strong organizational skills, extreme attention to detail solid follow up
    • Executive presence with an ability to influence at the highest levels.
    • Positive, hardworking, “can do” attitude
    • Keen eye for design and trend

    Interested in hiring a Director of Ecommerce Operations and Merchandising? Connect with me on Linkedin or email me to schedule a call.

  • Director, Business Operations – eCommerce Strategy & Governance

    As your Director, Business Operations – eComm Strategy & Governance, I will play an integral part in helping support and facilitate ways of working across the broader eCommerce organization. I will leverage my exceptional project management, analytical, conceptual, and problem-solving skills to enhance your company’s plans and your account teams.

    My Skills

    • a strong analytical background
    • strong experience working cross-functionally
    • able to detect problems and find solutions accordingly
    • have an eye at anticipating roadblocks
    • have strong problem solving and technical skills coupled with confident decision making enabling effective solutions leading to high customer satisfaction
    • have experience coordinating with various teams to analyze project results and performance.
    • have experience leading multiple projects and supporting various business initiatives
    • are exceptional in planning and managing complex projects, combining processes, organizational change and technology workstreams.
    • have highly polished written and oral communication skills, able to develop executive-level presentations.
    • are comfortable working in a fast-paced, ambiguous environment

    I enjoy and am good at:

    • Helping support alignment and accountability across eCommerce organizations
    • Driving informed decision-making and ensure resolution of critical issues by partnering with business teams to identify goals, success criteria, assumptions, risks, and known issues within the business
    • Creating communication strategy and content
    • Educating leadership team through enhanced data analysis and reporting
    • Executing Project/Program Processes: Help support the implementation of project/program plans and timelines with strategic objectives, ensuring alignment of initiatives across business areas.
    • Supporting in the development of analytical frameworks/KPIs to measure business performance
    • Partnering with cross functional teams to identify and assess performance gaps
    • Anticipating outcomes of strategic initiatives for highly complex business areas
    • Drives the resolution of business issues; determining needed solutions that can be leveraged
    • Directs change initiatives by identifying and defining desired change and processes to get there derived from feedback across e-comm org
    • Provides recommendations to senior management by reviewing consolidated feedback across officer team; assessing risks and collaborating with cross-functional partners to develop recommendations to enhance the business

    My Qualifications

    Bachelor’s degree in business management, information technology, computer science, or related area and 5 years’ experience in eCommerce merchandising, site operations, business management, or related area. 7+ years experience in eCommerce merchandising, site operations, business management, or related area +2 years of supervisory experience.

    Qualifications

    ECommerce Merchandising, Site Operations, Business Management, or related area, Master’s degree in Merchandising , Site Operations, Business Management, or related area.

    Interested in hiring a Director, Business Operations – eCommerce Strategy & Governance? Connect with me on Linkedin or email me to schedule a call.