Blog

  • The Employment Roller Coaster

    Mark Thiele recently wrote an article entitled, Get ready for the coming employment roller coaster, in which he describes his perceptions of a changing career landscape where jobs not only do not last a lifetime, but where skills do not last a lifetime. Theile gives anecdotal evidence of jobs that are completely disappearing in less than 10 years. As I have been in the workforce for just over 10 years, I would like to share my evidence to support this trend.

    In 2001 I began working in the Items Processing division of a regional bank. Checks would come in by courier throughout the day and my job was to pre-encode their amounts for scanning. Balancing at that point was still done by hand, but within 3 months, it had been replaced by a new, digital balancing system. On October 28, 2003 United States Congress and the President enacted the Check 21 Act which enabled banks and other financial institutions to send checks electronically instead of by presentment of paper. It went into effect in 2004 and by 2006 large, central paper check sorting machines and facilities started to disappear and be replaced by local, distributed desktop scanners. I graduated college and got Microsoft and A+ certified only to land back at another regional bank installing desktop scanners in all of their branches. By the end of that project, my old job balancing checks had completed been eliminated – outsourced to a room full of keyers in Brazil.

    In 2004 shortly after graduating college I helped a friend start a small IT repair company called Neighborhood Geeks. I was the primary computer technician and went into new people’s homes and businesses daily to help them with their computer, networking, and server needs. It was a time when hardware costs were still higher than the cost of repair and the margins on the service work were good. I sold quite a bit of hardware too. It was a time when people were still converting from Windows 98 and ME to XP and from dial-up to broadband. Some computers still did not have ethernet cards so I actually carried them in my car with me along with spare hard drives, power supplies, and other peripherals. Laptops still hadn’t taken over desktops at that point and smartphones were still clunky. In two years, the market for desktop PC repair was almost over, caused by reduced hardware expense, the initial setup of broadband across America was over, and Windows Vista had just been released making our jobs a lot more easier (and less needed).

    In 2007 I started my own web design business and I used my knowledge of HTML to write simple web pages. Soon I had to learn CSS, SEO, and this new thing called WordPress. By 2008 I was fully touting SEO-optimized WordPress websites for small businesses around the Greater Indianapolis area, but by 2009 something had changed. SEO wasn’t working as well and any guy and his brother could throw up a WordPress site and slap it with a pre-built theme that looked better than anything I could code by hand. What mattered more was the creation of content and the management of the website’s layout, configuration, and security. My business shifted away from SEO and web marketing (although still very important) and into content marketing, management, and analysis. Google is constantly changing it’s algorithm, but content will always remain king. The problem is that as content grows, it starts to need managed and I soon found myself ghost writing and re-writing, going back through huge archives of content and ensuring it met the standards of today.

    I see the writing on the wall. The future of my industry is in code. If I fail to adapt and learn programming languages right now I face being a generalist in a specialist’s world. So here’s what I’m doing about it:

    • Learning to program WordPress with PHP – I bought a book about programming plugins in WordPress. It’s helping me learn PHP and become a more advanced WordPress user all at once. I make a bulk of my income right now from WordPress support in Indianapolis so I am investing in the now and the later.
    • Learning to create an iPhone app – This is a skill I’ve tried to learn off and on for a couple of years, but felt I needed more basic programming knowledge, context, and skills before trying again. I also need a Mac.
    • Building a web app to become an iPhone app – I found it’s best to learn something when you have a project in mind so I’m initially using WordPress to create a web app that will eventually become an iPhone app.

    What are you doing about this ever-changing work environment we are in?

  • Add or Exclude From Specific Post in WordPress

    I’ve been doing a lot of content management lately and that means managing larger back archives of web data used in content marketing. Over the course of time, things you might have wanted to happen in the past to every web post in WordPress may not always apply in the present or the future. When it’s a rare occurrence, such as when you don’t want a particular thing to display on a particular post that displays everywhere else, you’ll need to make an exception loop for that post in the single.php file.

    Now this sounds easy, and it is, but for some reason I had a really hard time finding it. The confusion lied in that WordPress names all pages and posts with a “Page ID” number, which is a unique number in the WordPress SQL database, like a primary key. But just because the name says “Page ID”, that doesn’t mean WordPress thinks of pages and posts in the same way. According to the WordPress Codex, when querying a post, you must use “is_single”. Here’s the code below:

    Where the number (in this case 1454) is the page ID of the post. NOTE: is_page and is_post do not work for blog post IDs.

    [php]
    thing you wanted to show if that post

    thing you wanted to show otherwise
    [/php]

    When I was searching for a solution, other people were using it to show or hide excerpts. I was using it to show or hide a specific block of code I was using like a boilerplate at the end of each post in the client’s theme. You can use it to show or hide whatever you like, but let me know in the comments.

  • For Those About to Make, I Salute You

    In the late 70’s there was a DIY revolution happening in computers at a time when early adopters were literally building their own PCs. A few of these builders got the notion to turn this hobby into a business and we got businesses like HP and Apple out of it. Now the same type of revolution is happening with Makers because of advances in tools that have allowed the everyday man with a passion to build something a few years ago that would have been financially implausible.

    Chris Anderson of WIRED magazine has written extensively about the Maker movement and has written a new book about it called, Makers: The New Industrial Revolution. An excerpt from this book was included as an article in WIRED about how the New MakerBot Replicator will change the face of desktop manufacturing. In the article, Anderson describes the two main modes of manufacturing, “When 3-D printers make an object, they use an ‘additive’ technology, which is to say they build objects layer by layer from the bottom up. (By contrast, other computer-controlled machines, such as the CNC router and CNC mill, are ‘subtractive’; they use a spinning tool to cut or grind away material.)

    A Maker, Michal Zalewski, has created documentation for one type of subtractive milling called the
    Guerrilla guide to CNC machining, mold making, and resin casting; Benchtop CNC manufacturing tutorial for robot builders, model makers, and other hobbyists. He writes, “For the past decade, we were being promised a revolution in desktop manufacturing – but unbeknownst to many, a simple, affordable, and home-workshop-friendly solution is already well within the reach. The only problem with [CNC] is that the workflows and materials suitable for small scale, hobby engineering are almost completely undocumented, and difficult to discover on your own.” Zalewski has turned this frustration into a passion and has documented what he has learned so that all can benefit. He got started by buying, “a small CNC mill (Roland MDX-15), set up a resin casting workshop, and invested months of intermittent trial, error, and triumph to understand and befriend both technologies – and document them so that others don’t have to go through all the pain.” While the additive MakerBot Replicator2 is currently hovering at around $2500, Zalewski states that you can get a CNC workshop setup for around $2000. Contrast that with CEREC crown machines, which are subtractive mills that make crowns for teeth and cost tens of thousands of dollars.

    Co-Working Spaces for Micro Manufacturing

    If you’re not interested in buying your own equipment and are close enough to one of these co-working facilities for Makers, you can experience the DIY revolution together:

      Canada

    • MakerSpace – Victoria, BC, Canada – a 3D printer, laser engraver, welding, woodworking, electronics, and a blacksmith shop (with casting furnace)
    • Site3 – Toronto, CA – a variety of milling machines as well as a laser cutter, 3D printer and a new DIY 3-axis CNC that we are putting together right now. Membership works on a monthly fee like you might expect, and each member is given responsibilities for maintaining the shop.
      Australia

    • Robots & Dinosaurs – Sydney, Australia – a couple of cnc mills, a choice of several 3D printers, a laser cutter, and a whole bunch of other useful gear, and people happy to show you how to use them.
    • Make, Hack, Void – Canberra, Australia

    If you know of more, please add them to the comments below.

  • 2 Ways to Get More Email Addresses 2 New Ways to Get Money

    For small businesses who are interested in growing their email marketing and transactional email in order to better market and reduce costs, I wanted to share two new ways to collect emails, which just happen to dovetail into two new ways to make money.

    2 New Ways to Get Email Addresses:

    In the past, you may have ‘straight-up asked’ people for their email addresses with a paper form in your office or a web form on your website. You may have even incentivized them with a coupon for handing over such valuable information. But maybe this hasn’t worked so well for whatever reason (fear of spam? older client base?) so here are two new ways to collect email addresses:

    1. Ask the patient or customer at checkout whether or not they’d like their statement receipt emailed to them. If they don’t have an email on file, we add it then. People may be more likely to give you their email address when it has to do with transactional information like statements and balances.

    2. Allow patients/customers/donors to make payments online or to buy products (like toothpaste or gift certificates) online. In either of these cases, the patient will be required to enter their email address. These also happen to be the two new ways to get money.

    While cost savings associated with email vs. paper mailings, turning off the lights when you’re not using them, and stopping the local newspaper might work for a while, eventually you’re going to want to start getting more cash flow in the door. You’re going to want to leverage the website you’ve already paid for to start collecting payments and/or selling products online.

    2 New Ways to Get Money:

    If you don’t already take payments online, your paitents or customers are paying in person or by mail. Why are you making it so hard for your constituents to give you money?. Here are two ways you can get patients or donors, respectively, to start paying online:

    1. Allow patients, customers, or donors to make a payment online. These payments can be setup as a one-time or recurring payment and can be stand-alone or embedded in an ecommerce platform like OScommerce, WP-e-Commerce for WordPress, or Shopify. I’ve also heard Big Commerce is good, but have no experience with it.

    2. Sell something online that you can ship to them – a new revenue source. If your office is already used to mailing out packages daily via USPS, FedEx, and UPS, why not add product sales to the mix? Think of it as a value-added service to your business by saving your customers or patients a trip to the office to pick something up you sell.

    Payment Gateways

    One of the most confusing aspects of setting up and accepting payments online via credit card or debit card is the “payment gateway” which is the service that actually processes the transaction. There are plenty of banks and other companies that offer this service with a host of different requirements and possibilities. While I recommend using Square for some small businesses, they do not offer a web payment gateway. The alternative to Square is Stripe, which has similar pricing and transparency. Paypal has traditionally been a great option and one I have used in the past, but Stripe is making it easier to stay PCI-compliant due to the way their technology keeps all the credit card processing on their servers. However, according to their site, “SSL is required when you use Stripe.js to make live charges. If you aren’t using Stripe.js, you’ll also need to ensure your server is fully PCI compliant.”

    If you would like to learn how to add payments to your website and are located in the Indianapolis, Indiana area, please give Erich Stauffer a call.

  • I want to learn something new. But what?

    I recently stumbled upon this on Reddit by rtheone, whom I give full credit. The only reason I’m posting this here in full is because of the fickle nature of Reddit (in that it could be deleted at any time), but I thought it should be saved for a while here. They talk about many of the same topics I cover and care about (music, programming, graphic design, art, writing, and self-development), which makes it particularly interesting to me.

    I’ll open frankly: the universe is bigger than you can even imagine and there are an infinite number of different answers to your question. In the post to follow, I’ll try to provide some answers. I will list out some of the more obvious things that you can do with little equipment, not that much money, and nobody else to do things with. But first, I want you to recognize this: this is, at most, an incomplete list. You will have different opportunities based on the environment you put yourself in. No matter what, your mileage will always vary. Regardless, there will always be new things to learn or do, you just have to get up and seek it. Let’s begin, shall we?

    First and foremost, you could learn to play an instrument. Knowing how to play at least one instrument can be one of the most rewarding hobbies a person can do. Not only will it teach you about music and music theory, but playing an instrument can be relaxing, fun, and intellectually stimulating. A secret: used instruments and garage sale equipment can be extremely inexpensive. Check your local listings. Another secret: a lot of people have unused instruments sitting in their attics or closets and are willing to lend them to prospective musicians. All you have to do is ask nicely.

    Ideally, you would want a music instructor who will guide you through the basics and outline what you should practice. Unfortunately, instruction can be expensive and in some places, unavailable. Thankfully, there’s plenty of resources online to self-teach yourself. On reddit, check out these posts from /r/piano, the FAQ from /r/guitarlessons, the sidebars and top posts on /r/clarinet, /r/saxophonics, /r/trumpet, and /r/drums. Not only that, but there are numerous of Youtube videos and online tutorials out there for learning how to play instruments. I highly recommend that everybody at least tries to learn an instrument at least once. Or learn many, like this guy. The music you learn to play and the experiences gained from musicality will stay with you for the rest of your life.

    Let’s switch to a less common hobby. You could pick up lockpicking. As strange as it may seem, lockpicking has plenty of legal real-life applications as well and is a fun, calming hobby that plenty of people enjoy. There are very few feelings better than opening up a multi-tumbler lock. Just be sure to read your local laws on what you can and can not do.

    Another great part about lockpicking: you can self-make your own equipment or buy it online for very little money. On reddit, there’s a fantastic lockpicking community on /r/lockpicking and here’s their beginner’s guide. There’s also plenty of tutorials and videos online. For example, here’s a fantastic online video series by the controversial competitive lock-picker Schuyler Towne on learning how to lockpick. If you want to cut directly to the lockpicking and skip all the videos about locks and pick making, start here.

    If you have access to a computer, you can learn programming. It’s a large, fun skill that has an incredible number of uses. This guy in /r/webdev turned his career completely around in 18 months and landed himself a web development job. There’s plenty of resources online for learning programming. Here’s the starting FAQ from /r/learnprogramming that a lot of redditors are referred to when they ask about learning to code.

    The FAQ can be kind of dry and demotivating, so try an interactive tutorial. They’re more exciting and helps you ease into the flow of things better. I gave you a link to a Javascript interactive tutorial. Don’t be afraid to consider different programming languages and don’t feel belittled. Learning a programming language is like learning a new spoken language, you have to start from the very basics, despite how simple they may seem. Self-plug: here’s a guide to learning how to go from knowing nothing about Java to making your own 3D renderer in Java I wrote a few months ago.

    You can also learn graphic design. With free tools like Paint.Net and GIMP, you can learn how to make visual products that look nice. You can teach yourself to make a well-designed logo, to choose a typeface accurate for any given situation, or design a handout for a public event. You can apply concepts like color theory and negative space to almost anything. There’s a million practical uses for design, but it’s also quite difficult to master. Like with drawing, skill and mastery comes with practice.

    Thankfully, you don’t have to do it by yourself. Like any other digital skill, there’s an incredible amount of resources online. Check out this guide from PSDTuts and read online resources like /r/design, /r/graphic_design, and /r/Design_Critiques. There’s also plenty of other websites out there that will offer free resources and tutorials. Look to them for inspiration. Don’t be afraid to mimic other people’s style as well, it’s how a lot of beginning designers learn. Just don’t directly copy them. Once you understand the basics of whatever tool you’re using, the best way to get better is to simply practice. Challenge yourself with new tasks every day and set the bar higher and higher each time.

    Similarly, you can pick up sketching and drawing. Frankly, learning to draw primarily comes from practice. Spend ten to twenty minutes every day sketching something new. Or better yet, try /r/sketchdaily. Similarly, don’t feel demotivated if you start off as a not-very-good artist. I assure you, with practice, you will definitely get better.

    Want proof? Check out this conceptart.org thread. Check the date. Over the next sixty pages and seven years of drawing, you’ll find the OP working a little bit every day and developing from a beginning hobby artist to an art teacher. Want to see some of his last posted works? Check here and here. That’s what passion and practice gives you.

    Let’s say that drawing is too easy for you and you want to pick up something slightly more challenging. Try 3D modelling. It may seem daunting at first, but through the development of habits, 3D modelling can be not that difficult. Here’s how: download Blender and follow this online book step-by-step. It’s the best book I’ve found that goes into extreme detail on learning how to pick up 3D modelling. It has an amazing pace and is incredibly easy and fun to learn. There’s obviously a million uses for 3D modelling, from making model architecture to product design to designing 3D assets for a game or film.

    You could also improve your penmanship. Every day, spend a little bit of time and develop a unique style of handwriting. Write out the alphabet a few times and add nuances to your lettering to make them stand out. Here’s a nice starter on practicing your abilities with a pen or pencil. Like with sketching and graphic design, don’t be afraid to look at or copy parts of other people’s styles. Seeing good handwriting and other people’s handwriting can be a great place to find inspiration and motivation.

    It’s not a talent per se, but you could do the awesome thing and read. No library? Look at this, it’s more books you can read in a lifetime all put in a single place for free. Try to at least spend a little bit of time reading every day and better yet, immerse yourself in the books you read. If you don’t know what to read, look up the exact same question on subreddits like /r/books and /r/printsf or visit /r/booksuggestions. Be sure to go back and read classics that you were forced to read in school at your own pace. You’ll might find the experience enlightening. Reading will help improve your openness to other ideas and are fantastic references and conversation makers. Reading will generate creativity, expand your knowledge and vocabulary, and improve your ability to write. Most importantly, it’s fun.

    Like reading, you could practice writing. Write more and with purpose. Expand your vocabulary by writing with a new, difficult word every single day and reusing it later on. Learn to convey ideas with short sentences but with beautiful prose. Learn to tell a story and learn to objectively state the facts. Check out /r/writing and try writing short little stories every day or every week and submitting them to /r/nosleep (for horror) or /r/shortstories. Maintain an unread blog. Keep a journal in your pocket all day. Write stupidly long posts on reddit. Write more! Try out/r/shutupandwrite if you’re having trouble staying motivated.

    I also highly recommend working out and getting fit. Not only is it physically beneficial in terms of losing (or gaining muscle) weight, but it’s also emotionally and mentally rewarding as you feel better from it. You’ll feel better, healthier, and more confident from it. Here’s a fantastic start-up guide from /r/fitness. There’s not much to say about this one. You should be doing this already! If you’re not, do whatever it takes to motivate yourself to get physically active. For example, try listening to music while working out. It’ll make the time pass much quicker and make you less self-conscious if you’re in a public place. Most importantly, don’t push this off.

    If you want some music to listen to, you could try to expand your music appreciation to the harder-to-pick-up genres. A lot of people say they like jazz or classical and can only cite pieces like Take Five by David Brubeck or Beethoven’s Moonlight Sonata as examples. That’s all great and fantastic, but there’s a MASSIVE genre out there filled to the brim with fantastic music. Learning to love it will supply you with a near endless amount of music. All it takes is a little patience and a little know-how.

    The patience comes from you. Here’s some of the know-how: check out this post from this subreddit and check outthis post from /r/jazz and check out this post from /r/classicalmusic. Take some time and patience and learn to love the musical nuances that defined genres like classical and jazz. Soon enough you’ll be humming out motifs from Coltrane’s Giant Steps or a Mahler symphony like the rest of us.

    If you have some music theory knowledge, you can also try composing and making your own music. As it turns out, once you have the music theory basics covered (try this if you want to learn basic music theory and use this if you want to practice ear training to recognize pitches, keys, and chords), making “reasonable” electronic and pop music really isn’t that difficult, but hard to perfect. It’s also really fun and entertaining. /r/WeAreTheMusicMakershas a terrific guide for getting started at making your own music. This is a great starting point for the massive amount of resources like this also available online on learning how to make your own music (See a theme here? Lots of resources online. Just gotta learn to seek them out.)

    If you need a DAW (a digital audio workstation), LMMS is free and not that hard to use. It shares similar functionality to the ever popular Fruity Loops/FL Studio DAW (which costs money, is professionally used, and is professionally laughed at) but lacking in some advanced features.

    Let’s keep up with the music theme. You can also improve your singing. You could get a vocal coach, or you could do the hard work and practice. The best thing you can do is both. But if you don’t have the money, do the latter. Start here then practice. Practice! Belt it out to your favorite songs and don’t care. Sing in the shower, sing in the car, sing whenever and wherever you can afford to have the people around you listening (so no singing during business meetings). When you’re at home, sing while listening to a song and record yourself with a mic and a recording program like Audacity. Play it back with the original song and see how you do. Sure, you’ll think you sound terrible at the beginning, but like with all things, you get better over time.

    Another thing: you’re probably not going to enjoy listening to your own voice. Don’t. You’re just not used to hearing yourself in recording compared to the sound bouncing around through your head. First of all, it’s your own voice. It’s not going to change. Learn to love what you’ve got. Some people are short. Most of them learn to embrace it and take it in stride. With practice, you can make slight changes to your tone and voicings that will improve your ability to not only sing, but will improve your ability to talk with people and give speeches emotively. Plus, there will be that day when your friends force you to sing some karaoke against your will and you’ll have your months and years of practice ready to go. Show them what’s up.

    Another small thing you can learn is learning how to meditate. I’ll re-post this because it covers the gist of it extensively. You might not see or feel instantaneous ephemeral benefits, but spending 10-20 minutes meditating every morning will dramatically improve your lifestyle.

    You could do the obvious and pick up sports. Ask around in your local communities. There’s almost definitely people out there who gather in local parks and facilities to play sports together at different levels. If you’re not the interactive type, learn to swim. It’s cheap, easy, fun, and doesn’t require other people to enjoy. Learning to swim is one of the most important things you should do, even if you live in the middle of a desert. You simply don’t know when you might be in a position where knowing how to swim could mean life or death. Plus, swimming is relaxing and not that hard on the muscles.

    Here are some other physical activities you could pick up without relying on other people or a vast array of equipment: biking, hiking, rock climbing, martial arts, skating, surfing, skiing, and gymnastics. Having a good instructor could be extremely helpful though and is almost always preferable than not. I’ll put a little bit more emphasis on biking because it’s an incredibly useful skill to know how to do well. Biking is a cheap, ecologically friendly way of getting to local places quickly. Apply liberally.

    You already mentioned learning a language. I’ll be frank and tell you I’m terrible at learning languages. I’ll tell you what I’ve heard from other people. First of all, the number one most recommended method of learning another language is the following: surround yourself with people who will speak the desired language often. Better yet, travel to it. Within weeks, you’ll know the basics. Within months, you’ll be practically fluent. Dead serious.

    If you can’t move yourself around, try this website. I’ve heard good things about it. You could also try classes. Generally, they have mixed results, but it forces you to practice in a friendly environment which is better than practicing by yourself with little to no motivation. Most languages have a subreddit dedicated toward them:/r/chineselanguage/r/korean/r/spanish/r/french. Check out their sidebars or top posts to find some guides on learning each language.

    Oh, and there’s dancing. I haven’t put much effort into learning how to dance… but check this out.

    There you have it, a not-so-short list on the things you can do in your free time. I might add a few things every now and then if it comes to memory. You now have no excuse to be bored and let your ennui catch up to you.You don’t have to master every single thing. If you enjoy it, pursue it. If you don’t, move on to the next thing. Life is too short to not do what you enjoy. Have at it and never give up- never surrender!

    Via original post on Reddit by rtheone. One final quote from rtheone from one of his other posts, “Some times, as other people mentioned, it’s just about persevering. You might simply have to push through your barriers and find the reward on the other side. Some times, though, it’s about finding a way that makes it work for you. Open up to new ideas.”

  • Online Career Tests and What I Found Out About Myself

    I recently filled out a career test from the Navy called Life Ops and another one at CareerFitter. This is what I found out.

    Careers

    The only similarities between the Navy and the CareerFitter test were these careers:

    • Musician
    • Artist
    • Writer

    I wouldn’t consider myself a musician now, but I was in choir through middle and high school and was in a band for four years in high school and college. I also continually made/make mix tapes/CDs/Spotify playlists for myself and others as well as original songs and raps.

    I wouldn’t consider myself an artist, but I do have to design flyers, brochures, and web sites regularly which falls in line with the “Graphic Design” job CareerFitter mentioned, but the Navy did not. I do enjoy going to art museums occasionally, but I find the people that I’m there with much more interesting than the art.

    I am starting to consider myself a writer, but like musician and artist, although I do write, enjoy writing, am published, and make money writing, it’s actually a very small part of what I “do”. An average day consists of people asking me to do things for them that include technical or procedural troubleshooting, but I do occasionally have to design something or write something. This morning I have to design schedules and schedule templates for job roles. That’s a mix of graphic design and writing I guess.

    The Navy says I like, “unstructured work situations and prefer to work in roles where creativity is valued.” That’s true. I like to say that, “I like to have a seat at the table,” which means that if my voice is not being heard, or if I don’t have input on the decisions going on around me, I don’t feel valued or needed. The value I feel I add is my creativity and problem solving, which is something the Navy calls the “Innovator”.

    Innovator

    While I appreciate the Navy calling me an innovator, I’ve never put “artist” together with that word. I do agree that I have some skill for using my, “imagination to invent or find unique ways of doing things”, and I do see myself as, “expressive, original and independent.” I do like to, “stand out from the crowd.” Like Mark Twain said, “Whenever you find yourself on the side of the majority, it is time to pause and reflect.”

    Here are the type of activities in a career the Navy thinks a person like me would enjoy:

    • Express yourself creatively
    • Think imaginatively or conceptually
    • Produce or review artistic works

    Reformer

    CareerFitter called me a “Reformer”, who others see you as easy-going, calm and pleasant, but on the inside prefer and enjoy personal structure. My calm demeanor can quickly become assertive if one of my personal values is violated.

    I like how they suggest I be an architect as I’ve always wanted to be an architect or city planner. I find it interesting that they mention “Holistic health practitioner” as a career as I have three of those as clients. I wonder if my personality attracts them.

    There are many things listed by CareerFitter that match up with me a little too eerily that it makes me wonder about the human condition. How much are we just a factor of our programming and are there really so few possibilities that we can all be categorized like this?

    Actions

    I took this information and immediately began acting on it. I let past recruiters know I was interested in technical writing or web content management jobs, I notified my employer of my “writing/artist as best-work-type”, and I applied for a web content coordinator job at HH Gregg. None of the recruiters responded to my email, HH Gregg said no thanks, and my current employer told me to blog more (which I did).

    Editors Note: I previously had no tag for “Career”. Interesting and telling.

  • New Kindle Fires Sparks Interest in Google Maps App Post

    My Map Strings web site has made $6.50 in ad clicks this month vs. ‘nothing’ most months (a 22,000% increase). I’m assuming this has something to do with Apple maps, but let’s look at the data:

    Visits started going up Sep 5 and peaked on Sep 6 at 42 visits a day, but averaged 30 a day for the next 20 days. Most keyword searches are for ‘google maps for kindle fire’ or some variation. How To Run Google Maps On the Kindle Fire is the top content post, making up the majority of the traffic.

    So I guess it has nothing to do with Apple maps, but what would cause the increase starting on Sep 5th? Maybe this stuff:

    So apparently Amazon had a meeting on September 6th and announced two new Kindle Fires and because the Kindle doesn’t natively come with Google Maps (or Apple Maps) my nifty guide on how to manually add it seemed to resonate with people. If you’re interested in the new Kindle Fires, details below:

    The Kindle Fire HD is $199 and comes with a 1280×800 HD display, Dolby audio, dual-band, dual-antenna Wi-Fi for 40% faster downloads and streaming (compared to iPad 3), and a 1.2 Ghz dual-core processor with Imagination PowerVR 3D graphics core for fast and fluid performance. It has integrated support for Facebook, Twitter, Gmail, Hotmail, Yahoo! and more, as well as Exchange calendar, contacts, and email. But here’s the kicker: free Skype video calls with front-facing HD camera and free unlimited cloud storage for all your Amazon content. Wowsers.

    Here’s the bottom line: if you’re looking for a media device that can deliver Amazon content like Amazon Instant Video, you can’t get that on an iPad. This is where it works best.

  • My Letter to Best Buy on 9-18-1995

    Best Buy,

    I thought I had the best buy until I tried to use my Rayovac coupon on one of your compact disks, Ghostbusters II.

    I bought a pack of Rayovac batteries and received a 2.00 off coupon for any cd in Best Buy. I found the Ghostbusters cd in a 3.99 rack, at your Greenwood store in Indiana, and found out it was only 1.99, but the computer wouldn’t let me use the coupon because the cd was a penny short.

    I bought the cd anyway because it was a good deal, but I still think I should have received 2.00 off anyway. Just because your computer didn’t have a button for that, I lost 2.00. I have enclosed the coupon and receipt.

    Sincerely,

    Erich Stauffer

    Here is Best Buy’s response, a letter received from them dated October 18, 1995:

    Dear Mr. Stauffer,

    Thank you for taking the time to express your concerns regarding your Rayovac coupon.

    I was sorry to read that you were not able to use this at the store. Please accept the enclosed check for $2.00 in lieu of the coupon that you should have been able to use with the purchase of your CD.

    I apologize any frustration or inconvenience this may have caused you. Please feel free to contact me regarding this or any other concern you may have with Best Buy stores. I can be reached at 800-369-5-5- x2908 during business hours.

    Sincerely,

    Sheila

  • IT Business Analyst with Dentrix Experience

    I do IT services for dentists and dental offices, specifically Dentrix training and implementation, Google Apps intranets, and WordPress websites.

    I’m an IT Business Analyst that provides IT services for dental offices. I’ve been providing IT services for 7 years after graduating from IU in Indianapolis. I’m A+, Network+, and Microsoft certified. I have experience with Dentrix G4 and G5 and am looking for other dental offices who are considering switching to Dentrix.

    IT Business Analyst and Indianapolis Dentrix Expert

    I recently upgraded a dental office in Indianapolis from Dentrix G4 to Dentrix G5. I’ve also helped them with their dental website design and online marketing efforts from Facebook to Twitter to Google Adsense. In addition to technical design and implementation, I also do business consulting in the form of staffing models.

    It’s become cliche to say you’re experienced at Microsoft Office, but I’d say I’m a pretty advanced Excel user. I even made an analogy at my last Indianapolis Marketing Meetup meetup that Google Analytics’ database could be manipulated similarly to a pivot table in Excel. Excel is a great tool and one I’m fond of for organizing and displaying information, which is something I really like doing.

    In fact, you could boil almost everything I do down to organization and display because whether I’m setting up a Windows server, a network architecture, a website in WordPress, an Intranet in Google Apps, or a custom dashboard in Excel, I’m always doing the same thing: categorizing, organizing, and displaying information so it’s easy to follow, easy to read, and useful.

    Do I always succeed? No, but I’m continually seeking ways to get better – and I adapt to my users. Dentrix is a perfect example of this. I didn’t set out to learn Dentrix, but when no one in the dental office knew how to use it, they asked me to learn it and teach others – so that’s what I did. Now I realize that Dentrix is just CRM software to organize and display patient information to dentists. Who would have thought?