Writing
Essays & notes
On systems, business, software, and building a life on purpose.
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Build a Life You’re Proud Of with the 4-Year U. System
Most people plan their lives in one of two ways—too short or too vague. They either make a New Year’s resolution and…
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75 Best
What Is 75 Best? A Realistic, Soul-First Alternative to 75 Hard If you’ve ever tried 75 Hard, you know it’s… a lot.…
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Unlocking eCommerce Growth with AI-Powered Strategies
In today’s fast-paced digital landscape, staying ahead means harnessing the right technology and applying it strategically. I’m Erich Stauffer, an AI-driven eCommerce…
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What Happens in Your Brain When You Think a Thought?
A Deep Dive Into Neural Processing Have you ever wondered what actually happens in your brain when you think a thought, hear…
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The Douglas Accords
Recently, I asked ChatGPT to do something different. I didn’t want tips or comfort. I didn’t want affirmation. I wanted confrontation. So…
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The Customer-Focused Approach to Building a Brand and Business
When it comes to launching a product or starting an e-commerce business, most people take an overly analytical approach. They look at…
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Eat that Frog! Plan Every Day in Advance
If you’re like me, you’ve probably experienced the chaos of waking up and diving headfirst into a day without a clear plan.…
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Eat That Frog! Set the Table
One of the books that has had a profound impact on how I approach challenges and productivity is Brian Tracy’s Eat That…
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Rethinking, Refining, and Communicating Ideas That Stick
The Lifecycle of an Idea Every idea begins as a seed—an untested concept with the potential to grow into something transformative. But…