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Two Types of Clients
In the 10 months since I went full-time running Erich Stauffer I have taken clients from a dysfunctional, disparate web presence to having a cohesive web platform that they can use to self-market their own business in a responsive manner. I’ve converted clients to WordPress, implemented Google Apps, and ensured their files were getting backed-up.…
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Coding WordPress Columns to Match Length
A client recently asked what they could do to make the content in their sidebar column match their main content column. The short answer is: it’s not easily user-editable, but it can be done. WordPress works by using “theme files” to construct a web page ‘on the fly’. The content of the page is stored…
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On Developing Our Professional Email Signature Product
Recently, like Seth Godin suggested, we started looking for way to “redefine a service as a product”. We’ve found that custom HTML email signatures was a way to use our web design and email management skills to create an introductory product that’s great for a wide variety of clients. Our typical clients are independent business owners…
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Increasing Productivity In Website Maintenance
This is a guest post from Robby Slaughter, who runs an Indianapolis consulting firm. Hiring a web design company is only one step of the process. Once you have a new custom website designed that meets your needs, you still have to maintain it. Sure, there are many website design companies in Indianapolis (and elsewhere)…
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Why Have a Website?
What’s the value of a website? What does it do for your business? What’s the point? We make websites. We know what they can do and what makes them tick. But what we were unsure of was what problem they were solving. We wanted to know what value websites bring to a business. Are they…
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Facebook Cover Photos
Unless you act before March 30th, Facebook will automatically change your Facebook Page to the new Timeline layout. This means that your business page will no longer look the same and therefore any custom tabs or images you created for your Facebook Page will move or be changed. The biggest change is the addition of…
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WordPress: Questions and Answers
Q. I am getting an error with most of my plugins in WordPress. How do I fix it? A. Disable the plugins one by one until the error goes away. Once it does, note the last plugin you disabled and you’ll have you’re culprit. If that doesn’t do it, change the theme back to default…
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A New Logo for a New Direction
I realize we just updated our logo a couple of months ago, but consider that an iteration on the way to the final product, which you can see here. The last logo was a circle of blue around an empty center, with a cutout at the bottom. It was meant to symbolize a ring of…
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WordPress Security
After reading what Fusion Alliance wrote about Information Security and writing what I did about WordPress Security, I thought I’d write a bit more about how we keep our client’s WordPress web sites secure here at Erich Stauffer. WordPress Updates WordPress is updated regularly to address new security issues that may arise so we’re always…