• Are You Hiding from Your Customers?

    You may have a website, billboards, and radio ad spots, but do you really want more business or are you hiding from your customers? Sometimes we can hide in plain sight simply because we are doing everything right – we’re not “rocking the boat” so to speak. Our hope is that if we keep out…

  • Goals as a Function of Success

    As we head into the new year I have been thinking a lot about goals lately.  I was reminded of an old function I created once for the achievement of a goal.  If you are wanting to make money online, you are wanting to start a business (whether you think of it as a business…

  • Mind your manners and mix your metaphors

    During a rain storm last week, I saw a caterpillar scooting across the sidewalk.  He was trying to get from one rain soaked area of grass, to another.  It seemed like he was going in a new direction to a better, drier place, but he was really going to end up in a location much…

  • Running into the Future

    This is a guest post written by Zac Parsons: I do not have the body of a runner.  I barely have the body of an athlete.  When I see video of myself in physical activity, I wince like most of us do when we hear our voice on a recording and think “Is that really…

  • The Gristmill at Spring Mill State Park

    This is a guest post written by Zac Parsons: On June 22, 2009, Erich and I decided to meet in person to do some hiking, planning, and bonding at Spring Mill State Park in Mitchell, IN.  It was also Erich’s birthday, the second official day of summer, and a beautiful day to be outside.  By…

  • A Tale of Two Entrepreneurs

    Ever wondered what difference a website can make to your local business? This is a story Patrick Neeman told about two business owners he knew personally.  One friend thought his local business was okay without it, while the other followed the path online. Neeman said to his first friend, “Why don’t you have a small…

  • The Art of the Start by Guy Kawasaki

    Guy Kawasaki was part of Apple’s Macintosh team. He helped develop the computer and although it became a huge success, much of the rest of Apple wondered at the time why resources were being taken away from the Apple II, the current product leader. This lead Guy to one of his core themes, “Kill the…

  • 10 Effective Marketing and IT Solutions for Small Businesses

    10 ways small businesses or entrepreneurs can use their new website to expand their business – not just their online presence. Promote your website. Create social spaces on web 2.0 places like Facebook, Myspace, & Youtube. Create content that attracts visitors, then link to your site to draw traffic to the products and services you…

  • Erich Stauffer Reviews “6 Website Fixes to Make Now”

    This is a review of an article originally published on Entrepreneur.com on April 28, 2009 entitled, “6 Website Fixes to Make Now,” by Mike Werling. This article is for small business owners and entrepreneurs who may or may not have a webmaster or web designer and it assumes that everyone is on the same page…