Writing
Essays & notes
On systems, business, software, and building a life on purpose.
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SEO Metric: Time to First Conversion
This is a SEO case study on “Time to First Conversion”, which involves tracking how long it takes to reach the first…
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6 Ways to Save Your Business
The American Conservative recently wrote an article about 10 Ways to Save Barnes & Noble, which caught my eye for a couple…
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The Value of Conferences and Trade Shows
Mike McDerment, the founder of Freshbooks, recently wrote a post titled How I Earned A Lot More on Projects by Changing My…
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Are Common Sayings Useful?
When something hasn’t been accomplished, a common saying is: We can land a man on the moon, but we can’t…” What would…
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Anyone Can Take a Reservation
One thing I keep hearing from programmers and product owners is that the most important thing (or the hardest thing) is marketing…
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Erich Stauffer Figurines
Erich Stauffer figurines are worth about $10-$35 USD per figurine or roughly $3 per inch (buy the price guide to know for…
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What Not to Do
A lot of people ask me, “How do you find the time to do what you do?” I hate the phrase, “I…
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Accept Mobile Payments with Square
One of my client’s wanted me to introduce the team to a new credit card processing option from Square that will allow…
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Be the Benefit, not the Butler
How can I move away from ‘being the butler’ to ‘being the benefit’ to my client? When you’re a business consultant who…