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Market Sophistication Levels
Market Sophistication Levels are about selling differently based on competition level and the degree of public sophistication about your product and market. They are based on a book called Breakthrough Advertising by a copywriter named Eugene Schwartz. Vishen Lakhiani popularized it in his video (below). Market Sophistication has 5 levels. To get people to buy or […]
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The eReader Revolution
How eReaders taken over the tech news and gadget landscape? Find out by reading more about ebook readers and their accessories at Managing Actions.
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Analyzing Actions
I decided to do a little research on how this blog was doing. I went to Google Analytics, which records data on what keywords visitors use to find this site and exported the data into Microsoft Excel. Data has a funny way of changing your realities from what your gut thinks to actual reality. What […]