Erich Stauffer

  • Customer Acquisition Systems in a Marketing Ecosystem

    You may have heard of “marketing platforms“, but I’d like to introduce what I’d like to call “marketing ecosystems”. What is a Marketing Ecosystem? While a marketing platform contains a ‘home base’ such as a web site and its corresponding marketing channels such as Twitter, Facebook, and Books – a Marketing Ecosystem takes a slightly…

  • Seesmic VS Path

    A friend of mine recently started testing two social media tools, Seesmic and Path. Here is what he discovered: I would recommend Seesmic. It currently is free only because it is in beta. It will be a pay service when it comes out of beta. Pros: -Can post to multiple social media outlets at once…