Erich Stauffer

Tag: followers

  • Google+ for Business

    Pages for Google+

    Different people are interested in different parts of your business. Whether it’s breaking news, updates, promotions, links, photos – even talking face-to-face with groups via easy-to-use video chat – Google+ lets you easily share the right things with the right customers. And unlike Facebook, Pages for Google+ can actually help your SEO efforts.

    Google advocates putting the +1 button anywhere you’d like people to be able to recommend your business, products or services to friends and contacts all across the web. Google+ makes it easy to learn more about how your followers’ interactions on your page affect your brand, and your business.

    We’ve been testing Pages for Google+ for a couple of months now. We ran into one instance where we couldn’t add more pages for our customers, but we found that we were just in a waiting period before being able to add more. This is probably a built-in protection against spamming.

    Need help setting up your Google+ Page for your business? We can help.

    About Google+

    Google+, the search giant’s new social network and answer to Facebook features a new friend list function called “circles”, which has been very positive overall. Users have commented that it’s the easiest system on the market for putting friends into groups, making it easier to share posts with just your business colleagues or your family. We are really interested in the circles option, but it needs more people on there so it doesn’t die like Google Buzz. We like the idea of circles and the integrated video chat/hangout function. They’re not really inventing anything new, just putting things like Facebook groups and Skype-like chat front and center. It becomes a more cozy place to hang out online. Facebook will start to look more stuck up and sterile over time, the same way MySpace started to look more trashy.

    We have noticed there are less people requesting to be friends and less friend requests being answered. We think Facebook peaked in 2009 and started to decline after that. But even though numbers are down, they are still number one, for now. It has to do with elasticity, which used in this context means peoples ability to want and except change. In the beginning, when things are new, people are more lenient and will try new things, but over time, ideas harden and change becomes harder. It works with friendships, departments, new businesses, and even social networks. We’ve got high hopes for Google’s inventiveness. The on-demand video chat feature called “Hangouts” is a great idea. Considering it’s 2011, We’re suprised that’s not a feature that we take for granted already.

  • Monthly Website Reports

    Here’s an example of what our customers get from us each month in their Monthly Website Report:

    Good afternoon. I hope your summer is going well. Attached is your monthly Google Analytics report and a special message below.

    A Special Message

    Have you ever thought of an app for your phone that you thought could enhance your business or help your customers? What if there was a way you could see that app come to reality on the iPhone?

    We have recently partnered with a company that develops applications for the iPhone, iPad, and iPod Touch that can be used around the world – for your customers or to turn your idea into profit.

    There are many different reasons why you might want to develop your own app such as a way to help your customers interact with your business (ex. scheduling or bill payment) or maybe it’s a non-business idea you had that you just want to explore to either sell or make money from ads.

    Whatever your ideas are, we’d love to hear about them. What’s your passion? Is there an app for that?

    Depending on your level of service, we may also add the following metrics:

    • Unique visitors
    • Twitter followers
    • Facebook fans

    Don’t have a Twtter or Facebook account? We can fix that up for you to manage for $120 or leave that to us for $60 a month with a six month minimum contract.

  • Twitter API Not Available – Twitter Over Capacity

    Twitter is over capacity. Too many tweets! Please wait a moment and try again

    I use both Tweetdeck and Twitter itself to post messages, or tweets, to update both my account, the accounts of my businesses and brands, and the accounts of my customers.  It’s really frustrating when the Twitter API (the connection between third-party programs like Tweetdeck and Twitter) and/or the website is unavailable.  I’ve somewhat learned the times when Twitter is most busy and tried to avoid these times, but this is a trade off.  Because of the way Twitter works, you have to be kind of “in the moment” to matter.  Yes, followers can go back and look at old tweets, but for the most part, they are only looking at their current stream and if you aren’t in it when they are, they don’t see you.

    Why is Twitter so Overloaded All the Time?

    Twitter has become the SMS of the Internet. Because of its restricted 140 characters per post, It has become the hottest thing in social networking. Every one from big companies, to  CEO’s to teens uses Twitter. The more popular the site becomes the more load there is on the servers and the software running on that server.  The original code used to run Twitter, Ruby on Rails, didn’t scale well, but that has been in the process of being fixed for a while now.  The issue now may be the simple lack of available servers.  However, the new Twitter interface seems to be more available than the old one which could indicate that the new profiles are running on both new software and new hardware platforms.

    Graph of Twitter Usage Throughout the Day