Erich Stauffer

  • Social Media Dashboards

    Are you still using a spreadsheet to collect your social media data? Me too. Here is how I’m trying to automate marketing analytics. Every morning I manually calculate metrics like the number of Shopify orders, the number of Facebook likes, and the number of Twitter followers (to name a few). I started to wonder, “How…

  • An Introduction to Staffing Models

    Staffing Models is initially a two-step process of identifying the organizational mission, what metrics to track, and what processes there are. The next step is to find out how long it takes to do each task, how much volume they typically have, and then provide the tools to both track and report that information. Utilization…